Phase 1 Recap: The Core Engine
We didn't just redesign the UI; we rebuilt the experience to handle the AI bias reporting model created by Cogbias AI. I focused on making the tool feel friendly and intuitive, establishing a design system thay would promote consistency and trust.
Analytics & Admin
The Necessity: To be able to sell CogBias to organizations, the team needed all of their necessities in one place: user management, data export, and analytics. I designed an admin dashboard that was not only functional but also aligned with the brand's aesthetic, ensuring a seamless transition from the user-facing app to the enterprise tools.
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Administrative CRM Table Designed for speed and bulk actions. I prioritized data export features so admins could integrate findings into their own reporting.
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Analytics Dashboard Visualizing tool usage over time using real-time data visualizations using Google Analytics.
Pricing & Marketing Assets
As Cogbias AI began to scale upwards, the team needed a clear and scalable monetization strategy. I designed a pricing page for their website utilizing Webflow, and various marketing assets (graphics and copy) for the web extension store.
The Web Extension
UX Challenge: "A big friction point for users is having to copy-paste text into a web app. The solution: Meet them where they already write."
Rephrase
We designed a web extension that gave real-time AI feedback that helps users correct tone on the fly for software like Qualtrics, Gmail, Slack, and more.
Growth Funnel
We provided prototypes for the extension download flow including a 'Success' page after installation to educate users and a 'Feedback' page upon uninstallation to track churn reasons.
Design to Development Handoff
Because our team was lean (only two people), the hand-off had to be airtight. I developed a comprehensive component library and system behavior documentation, ensuring the developer could move from Figma to Code with zero ambiguity.
Small Team, Massive Scale.
By expanding CogBias into a cross-platform ecosystem, we successfully lowered the barrier to entry, transforming it from a stand-alone tool into a seamless, integrated workflow assistant. The extension tool is under development,and the web application has received positive feedback for its design and functionality.